Procter & Gamble announced the launch of ZzzQuil, a non-habit forming, over-the-counter (OTC) sleep-aid that provides relief for occasional sleeplessness.

ZzzQuil contains a single active ingredient, diphenhydramine HCl 50mg. ZzzQuil is intended for adults and children >12 years old to help reduce the time it takes to fall asleep and to sleep more soundly and wake up refreshed. Diphenhydramine HCl is an anticholinergic compound commonly used in OTC sleep-aid products.  It is also found in many OTC allergy and cough/cold remedies where it is indicated for use as an antihistamine.

ZzzQuil is available as a berry-flavored liquid in 6 and 12fl oz bottles, as well as liquicaps in 12-, 24-, and 48-count boxes.

For more information call (877) 881-5813 or visit